Monday 30 December 2013

How To Optimize the Landing Page of Websites?

What is mean by Landing Page?


Landing page is a web page that visitors arriving in the website by the help of click the link on the Search Engine Result Page (SERP). Most of Landing Pages are common in internet marketing and Social Media campaigns, especially email and PPC marketing management. Landing pages also play a major role in the success of your inbound marketing strategy. Many Web Design Companies offers services in Landing Page Optimization to consumers with their best requirements.

Web Development Companies

Types of Landing Page:

  1. Transactional Pages
  2. Reference Pages

1.Transactional Pages:

Transaction pages are the type of landing page that help to encouraging a visitor to fill the form for let you know about those requirement details to website’s owner and interacting with objects on the page.

2.Reference pages:

Reference landing page help to visitors for entering the web pages by clicked on a link with some kind of information. That information can include text, picture, Banners, graphics, links, or other elements.

  • These two landing pages are help together for make visitors to the website for a conversion with potential or new clients.
  • By indexing every pages of website on Search Engine Optimization, we could make it as potential landing page. Using search engine optimization on every page of a website that has the potential to become a landing page makes sure that the page will rank well naturally. Landing Page Optimization is very important for every Web Designing Company and Website Development Company.

Important tips for Landing Page Optimization:


  • Choose the best landing page of your website
  • Index the target landing page of website on Search Engine.
  • Set Perfect Keywords to landing page
  • Give the quality content in your landing pages.
  • Give strong and attractive title while optimize your landing page to PPC keyword and ad text on Search Engine Marketing.
  • Make an attractive designs and layout to landing pages.
  • Make user friendly form and Check your Form as properly working or not.
  • Check your website landing page’s visitors count, bounce rate, time duration by using Google Analytics.

Benefits of Landing Page Optimization:


·         Improve our website traffics
·         We could increase the conservations
·         Lead Generation
·         Improve the Lead Nurturing.
·         Increase the Sales.

Short Elements to improve the Landing pages:


  • Headings
  • Contents
  • Images
  • Layout and Designs
  • Colors of Buttons
  • Offers
  • Call to actions


For More details please Contact:


Web Designing Company
http://www.zinavo.co/
Zinavo Technologies
Call us USA: +1-213-233-1613
Call us UK: +442032898924
Call us IND: 080-32323100
Mobile: +91 8951605480
Enquiry us: info@zinavo.com
SKYPE us: zinavotechnologies

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